What is an SSL certificate and why do you need HTTPS? | Max Hosting

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What is an SSL certificate and why does your site need HTTPS?

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11 Oct 2026

If you see a "Not secure" warning next to the page address in your browser, the page doesn't have an SSL certificate. Visitors notice this — and many leave the page immediately.

What is an SSL certificate?

SSL (now technically TLS) is a technology that encrypts the connection between a visitor's browser and a server. With SSL, the address begins with https://, and the data that the visitor enters — passwords, contact forms, card details — cannot be read by third parties.

Why you need HTTPS

  • Security — encrypted data from forms and logins.
  • Trust — browsers mark pages without HTTPS as "not secure.".
  • Google — HTTPS is a confirmed ranking factor.
  • Payments — without SSL you cannot accept card payments.

Types of SSL Certificates

  • DV (Domain Validation) — confirms that you control the domain. It is sufficient for most sites.
  • OV (Organization Validation) — further confirms the existence of the company.
  • EV (Extended Validation) — the highest level of verification, for banks and large e-stores.
  • Wildcard — covers a domain and all its subdomains.

How to enable SSL

With our hosting packages, the SSL certificate is installed in cPanel. Once it is active:

  1. In WordPress, in Settings → General, change both addresses from http:// to https://.
  2. Set up a redirect from http to https, so that visitors and Google always use the secure version.
  3. Make sure all images and scripts are loaded over https (otherwise the browser displays "mixed content").

Frequently asked questions

Does SSL slow down the site?

No. Modern servers and HTTP/2 make HTTPS equally fast, and often faster, than HTTP.

What if the certificate expires?

Browsers display a full-screen warning. That's why it's important to have the certificate automatically renewed.

Have questions about SSL on your site? See the frequently asked questions or contact us.